Five Reasons It's Time to Look at Birchwood As You Go-To Linear Option
Birchwood is one of those companies that's deeply passionate about architectural lighting. There are lots of linear manufacturers out there who make the line of light, but few companies can produce custom projects and modifications the way Birchwood does. The Erika series of custom shapes, with so many impressive bespoke applications that Birchwood almost got pigeonholed as the"special" linear on the job. Often Birchwood gets overlooked for the more common types on a project.
BW165
BW165
The new 1.65" profile from Birchwood adds a small aperture form factor that had previously been missing. Bill and I will go through the specs and some of the performance features that put Birchwood squarely in the spec-grade category of linear.
Power Over Cable
Just some of the power of cable options
Let's be real; power-over-cable has been an option for many lighting manufacturers. Having the feature doesn't make Birchwood unique necessarily, but it does pull them into the conversation with other spec-grade linear lines that offer the feature.
Optics
This year Birchwood introduced some essential performance optics. Including a High-Efficiency lens, as well as Batwing, Asymmetric and Elliptical distributions.
Jake (recessed 3.25" and 2.25")
Collin (suspended direct/indirect 3.25" and 2.25")
Kelsey (surface or suspended rotatable 3.25" and 2.25")
10-Day shipping
This is probably the most critical shift for Birchwood in the last year. Speed of Shipping can make or break a project timeline, and too often, Birchwood could not be considered due to 4-6 week lead times. That's why I'm so excited about the rollout of 10-day shipping for the most popular Birchwood products.
Oh, and Custom
I know how I started this piece. But Birchwood hasn't lost its fastball when it comes to doing the unique things on a project. The team at Birchwood can handle both the standard linear products with 10-day shipping and the custom and modified products that require more design and fabrication time.
